Transforming Non-Profit Storytelling Through Digital Video: Our New Whitepaper


Posted On: June 1, 2023

Ebony Hall, Director of Marketing & Communications

A transformation is underway in non-profit storytelling across the affordable housing market. 

We’re excited to announce the publication of our latest whitepaper, “$5/day: How to Effectively Engage Your Stockholders Without Breaking the Bank on Social Media.” This research piece delves into the ongoing shift in the affordable housing market’s non-profit communication strategies, with a focus on digital video storytelling.

nonprofit storytelling

The whitepaper uncovers how integrating digital tools like Canva into a non-profit’s communications strategy can significantly improve engagement and advocacy for their cause. It highlights Navigate Affordable Housing Partners’ successful journey in leveraging digital video storytelling, showcasing how it managed to boost its reach, create stronger connections with its audience, and deliver impactful messages to drive change.

Key insights discussed in the whitepaper include:

  • The importance of storytelling in non-profit marketing and how it can help organizations secure more support in terms of volunteers, grants, donations, and media attention.
  • How cost-effective digital platforms can help non-profits reach various stakeholders, despite tight marketing budgets.
  • The value of strategic planning and leveraging tools like content calendars and social media dashboards for effective digital marketing.
  • A case study of Navigate Affordable Housing Partners’ successful adoption of digital video storytelling in its marketing strategy.

We encourage everyone — from non-profit marketers to volunteers and donors — to read and learn from our findings. Through our research, we hope to provide valuable insights that can drive the non-profit sector to embrace digital video storytelling, enhancing their engagement and communication strategies.


Your non-profit has a story to tell.

Uncover how affordable video storytelling can revolutionize your nonprofit’s outreach and engagement. You can make a real impact. Click the link and download our whitepaper here. Delve into the full details of our research and learn how you can leverage these insights to better serve your non-profit organization.

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